As consumers, everything we see affects our behavior, even when it comes to split-second decisions such as reaching for that Yoplait yogurt at Lower, McElroy, or Stuart before rushing off to our first morning class. NEDA, the National Eating Disorders Association, states that the the unhealthy “bargaining” thought process that takes place in the first woman’s head in this commercial promotes eating disorders.
However, the bigger problem is that not only people with eating disorders, but most people in our everyday lives, uses this kind of justification process to allow or deny themselves to eat a certain kind of food, or even an entire meal.
Interested? Check out this blog post by Happy Calories Don’t Count for another take on this issue!